BEIJING - PC gaming sector is known as the competitive market. Each company that falls in this sector should regularly enhancing features offered to win over consumers. The condition also applies to Lenovo. Lenovo Gaming Business Unit Director, Will Fu, explaining that he wants to Lenovo can build a relationship with consumers in deeper. According to him, it can make more consumers are interested in buying Lenovo products.
"We want to listen and improve our products to them. We want a more efficient way to deliver our goods to them, saving time and money. That is the transformation we are undergoing in the organization of our business," he said. Big ambitions Lenovo also helped by the fact that the needs of PC Gaming is much larger than the console. However, he admitted that it did not make Lenovo easily conquer the market. "We can not adjust our approach to the region. There is more time and distance involved in engaging with this ambition. We must find a way to talk with gamers in China because that's a huge market. But we also have to find a way to collect and participate with gamers in the US, "he said, as quoted by Venture Beat, Monday (09/01/2017).